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ARBY’S
This was one option of a selection of pieces submitted from a group of designers. The theme is harkening back to old drive-in restaurant marquees. Flashy but vintage. Old meets new. In a majority of Arby’s marketing they use Gotham and that font lent itself more to our retro look. The background is crumpled paper, I thought of sandwich wrappers and wanted to give it some texture. This was created in Adobe Illustrator.